For any kid who grew up in the New York Metro area in the (read: me!), when we hear “ShopRite” we immediately start singing the can-can jingle. It’s iconic. ShopRite is iconic. Which is just part of the reason why we were so very thrilled to announce last week that we joined forces with ShopRite’s parent company, Wakefern, to roll out ShopRite across our shoppable recipe network.
Read MoreLast week marked my four year anniversary of working at Chicory (psst want to work at the funnest company in New York—we’re hiring!). And while I was overjoyed thanks to the love my colleagues showed me for the milestone, my grin was even bigger because of our latest announcement. Chicory, for the first time since I’ve been here, has released a massive new UX update.
Read MoreChicory plans and executes digital campaign for Perdue that drives a $6.88 return on ad spend (ROAS).
Read MoreThe first-to-market custom Click-to-Cart experience allows consumers to choose their preferred milk brand and send to online grocery cart from shoppable ads.
We’ve always been firm believers that recipes are where people start their food shopping journeys. And we still are. But recently we’ve realized that browsing recipes goes beyond looking for something to make for dinner tomorrow night—it’s a manifestation of one’s personal aspirations.
The number one selling avocado brand now delivers avocado recipe ingredients straight to your doorstep by integrating Chicory's innovative ecommerce capabilities into its recipe center
Read MoreWhat happens when the number one selling avocado brand in the U.S. partners with Chicory? You guessed it — hundreds of recipes from a fresh produce brand become shoppable. And that brand is Avocados From Mexico.
Read MoreLaunching today, consumers can now order all the ingredients needed to cook any recipe on Campbell’s Kitchen with just a few clicks, thanks to an integration with Chicory. The partnership transforms Campbell’s into a one-stop platform for readers to learn more about Campbell’s products, look for recipe inspiration, and then purchase all the ingredients they need to make the recipes via our Recipe Activation ecommerce technology.
Read MoreYuni Sameshima, Co-Founder and CEO of Chicory, has announced this week that he will be joining the speaker lineup at Groceryshop, a new conference from the team at Shoptalk. Sameshima will speak as part of the “Next Generation Shopping Experiences: New Technologies and Business Models” track and will cover how Chicory is delivering new customer experiences. The talk will include a major announcement about Chicory and is set to take place on Monday, October 29th at approximately 8:30AM, PT.
Read MoreTex Mex flavors are one of our few, evergreen recipe topics here at Chicory. While many ingredients or “recipe categories” trend depending on the season (think cookies at Christmastime or chicken wings during football season), Tex Mex always comes up as popular regardless of holidays or events.
Read MoreAs we've learned with each passing year, when the weather warms up, recipe traffic patterns take a sharp left turn. It's always fascinating for us to observe the tried-and-true recipes (people loooooove lasagna, chicken and crockpot cooking, you guys) that are well-trafficked year-round suddenly shift. You could almost mark the day when the weather on the East Coast warms up by taking a look at our network traffic patterns to see when shrimp and corn on the cob start trending over the usual cheesy pasta bake.
Read MoreThese trending cocktails are perfect for imagining yourself lounging on vacation!
Read MoreChicory announced today that they are integrating with AmazonFresh and Instacart, beginning April 1, to provide recipe ordering solutions to more than 80M shoppers across 3M recipes and 1,000+ sites. Through these new integrations, Chicory will be able to double the retailer capabilities on their shoppable recipes, now reaching 40% of US zip codes and truly expanding the way their technology turns recipes into reality.
Read MoreAs we drink our green beer and munch on Irish soda bread, the days of sipping margaritas on the patio might seem far away. Don't be fooled, though: springtime just around the corner, meaning now's the time to begin planning your warm weather content and campaigns. So, we pulled up some trends data on Cinco de Mayo, everyone's favorite holiday for getting the summer season started! Here's what the data showed us....
Read MoreWe’re excited to announce our new LinkedIn Blog Series, Table Talk! In weekly installments published directly to LinkedIn, our Co-Founder and CEO Yuni Sameshima will interview industry professionals to extract lessons, and exciting new concepts affecting the grocery retail industry.
Read MoreHere at Chicory, recipes are at the core of our business. Not only do we work with tons of recipe publishers and food bloggers--meaning we look at, easily, hundreds of recipes every week--but we've also invested the time to build out a complex recipe taxonomy that enables us to link ingredients to products.
Read MoreMarketers nowadays need to be thinking bit-sized. While one big Superbowl commercial could be a worthwhile spend twenty or thirty years ago, today advertisers know that there are innumerable places to be influencing customers (thanks to the internet's infinite inventory and social media streams that update constantly) and a big, one-time spend simply won't cut it.
Read MoreWelcome to Chicory’s Instagram 101! Being newbies ourselves (we started our Instagram about six months ago—follow us @Chicoryco!), we stormed through a ton of articles on how to create a successful Instagram account as we were getting started. After some trial and error, @Chicoryco managed to gather a fanbase of more than 2,000 followers...
Read MoreRunning your own company can quickly get overwhelming. Emails, contracts, meetings, hiring, fundraising… the list goes on and on. There are a plethora of different tools out there that try to help. As a CEO and founder, I’ve tried out so many tools and solutions in order to make Chicory as efficient and organized as possible--and I feel lucky to have started a company during a time when other entrepreneurs are starting their own companies to solve the logistical challenges I face every day.
Read MoreToday I have a bunch of charts to share that I hope transform your blogging game. Or, at the very least, I hope you find them interesting. As Marketing Manager here at Chicory, I'm constantly checking on our blogger network to see how we're performing. I break our traffic down on an hourly basis to identify opportunities for optimizing Chicory performance across the 400+ publications where we appear.
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