Following up on the 2024 edition of The State of Online Recipes, let's drill down on how Millennial and Gen Z consumers are leveraging online recipes, and how these publications present a critical opportunity for CPG brands looking to leverage contextually relevant content to reach high-intent audiences.

Looking back at the biggest trends in online grocery shopping and advertising in 2023 and some of Chicory’s proudest achievements. Plus, a look ahead to 2024.

Chicory and the Path to Purchase Institute conducted a study with 1,000 shoppers to explore how contextual commerce impacts grocery purchasing decisions. Find out more.