Infographic: 2025 Holiday Shopping Trends

As the 2025 holiday season approaches, grocery behavior is shifting. Today’s shoppers are navigating rising prices, blending old traditions with new digital habits, and turning every grocery run into a multi-purpose mission. From earlier planning cycles to more store-brand swaps and last-minute add-ons, it’s clear that holiday decisions aren’t made in a single aisle—or a single moment.

So, what’s actually driving behavior this season—and how can brands stay top of mind and top of car? We dug into the data from over 500 U.S. consumers to uncover the key motivations, behaviors, and opportunities shaping this year’s holiday grocery landscape.

Scroll down to explore the full infographic and uncover the insights that can help your brand win the 2025 holiday season.