Consumer Grocery Trends Amid the 2024 Pricing Squeeze

Economic experts are no longer forecasting the recession we feared at the top of the year. However, when we surveyed consumers, we found stark behavioral changes in grocery shopping habits, in part due to anxiety around the recession. In this article, we explore three key takeaways we pulled from our “2024 Consumer Behavior Amid Pricing Squeeze” survey.

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For BrandsChicory
Driving Discovery and Consideration with Chicory Portfolio

Chicory Portfolio allows advertisers to showcase multiple products within a single, visually engaging unit, helping brands win critical "meal moments" by reaching high-intent shoppers on recipe pages. From promoting product variety to creating a seamless shopping experience, Chicory Portfolio offers brands a powerful way to engage consumers and elevate their campaigns.

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New Report: The 2024 State of Online Recipes

In this year's edition of The State of Online Recipes report, we explore findings from a survey of U.S. consumers and data from Chicory’s recipe network to illustrate how American consumers are leveraging online recipes to simplify meal planning and inspire grocery shopping decisions.

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ResearchChicory