Chicory and the Path to Purchase Institute conducted a study with 1,000 shoppers to explore how contextual commerce impacts grocery purchasing decisions. Find out more. 

Explore consumer behaviors to understand grocery shopping and meal planning behavior during the summer grilling season, culled from data from our contextual commerce platform paired with consumer research from 500+ online grocery shoppers.

We’ve released findings from its 2023 Online Grocery Shopping Report. The annual report, which features results from a survey of more than 1,000 U.S. consumers, analyzes the key characteristics and behaviors of online grocery shoppers. Insights include online order frequency, average basket value, retailer preferences, cart composition, shopping challenges and more. 

Chicory, the leading contextual commerce platform, believes that online grocery shopping is officially a normal behavior. We’re sharing findings from our annual Omnichannel Grocery Shopping Survey to prove it.

We release data from our recipe network, revealing 2022 most popular online recipes, grocery shopping behaviors and more.

Consumer grocery shopping trends continue to evolve: the modern shopper is willing to try new ways of grocery shopping, as long as they’re increasingly convenient.

As the year comes to a close, we take a look back at some of the biggest trends and shifts we’ve observed in the CPG industry, as well as how the digital grocery industry and Chicory have grown.

The latest reports indicate that inflation has hit 8.6%. To better understand the impact this has on grocery shoppers, we conducted a survey of over 1,100 American shoppers on changed budgets, changed shopping habits and purchase behaviors.

Dive into the top food trends to consider in CPG advertising for Easter, spring eating and more.

Dive into the top food trends to consider in CPG advertising for Lent, St.Patrick’s Day and more.

Dive into the top food trends to consider in CPG advertising for Super Bowl 2022, Valentine’s Day and more.

Dive into the top food trends CPG brands should plan for in 2022 and resolution season.

What food trends are store for 2021? We dig through Chicory’s 5.4 million recipes to bring you the biggest food trends, from alcohol to baking and must-have ingredients for consumers to have in their carts and pantries this holiday season.

For CPG brands, including digital recipes in your holiday activations is a must for winning the busiest cooking season of the year. We dug through data from our +5.4 million recipes to help brands plan and get in front of in-market shoppers who are leading the shopping and planning for holiday entertaining. We learn about the discrepancies between what ingredients shoppers view versus what they purchase, what a ‘normal’ year of holidays means for post-pandemic marketing and more.

Chicory groomed data from our +5.4 million recipes to delve into the seasonal trends in our network in September, and explore the emerging trends that we may see in 2021, to help brands plan ahead.

Chicory groomed data from our +5.4 million recipes to delve into the seasonal trends in our network in August, and explore the emerging trends that we may see in 2021, to help brands plan ahead.

Chicory groomed data from our +5.4 million recipes to delve into the seasonal trends in our network in July, and explore the emerging trends that we may see in 2021, to help brands plan ahead.

Chicory groomed data from our +5.4 million recipes to delve into the seasonal trends in our network in June, and explore the emerging trends that we may see in 2021, to help brands plan ahead.

We dug into the trends in our recipe network to look forward to Christmas food trends and found some interesting patterns emerging this month. Some new patterns emerge (consumers leaning into seafood instead of their usual pork and beef, particularly in stews and soups) and some yearly classics make their way out of the woodwork (cookie recipes dominating Christmas).