Chicory, the leading contextual commerce advertising platform, is delighted to announce that its Chief Revenue Officer (CRO), Meghan Howard, was honored at two award celebrations last week, marking a significant achievement for Howard and an incredible milestone for Chicory.
Read MoreA key element of grocery retail media networks is product diversity. Contextual commerce within digital recipe content is emerging as a scalable and effective solution to sustain RMN growth while adapting to changing regulations. Chicory’s contextual commerce approach targets "inspired" shoppers, leverages hyper-targeted advertising, and delivers a seamless e-commerce experience, while driving incremental sales.
Read MoreChicory, a contextual commerce advertising platform, today announced that it is enhancing and expanding its partnership with Albertsons Companies, a national grocery retailer, through a direct shoppable integration. This new integration offers several benefits, including the capability to send products directly to carts at Albertsons and 15 of its banners via Chicory’s shoppable recipe technology and in-recipe contextual advertisements.
Read MoreChicory's Fall Tailgating Consumer Capture report delves into the preferences and behaviors of more than 900 digital recipe users, providing insights that can guide CPG brands and retailers in crafting effective fall tailgating advertising strategies.
Read MoreWe’re welcoming Geoff Yang, a Senior Software Engineer who joined us in January 2023, into the Staff Spotlight this month.
Read MoreChicory’s research shed light on the intricate landscape of the back-to-school mindset and the online grocery shopping trends that come with it. For CPG brands, this research provides a treasure trove of information to craft effective strategies and align products with consumer needs.
Read MoreFood52, a leading innovator in the food, cooking, and home space, and Chicory, the leading contextual commerce advertising platform, today announced their strategic partnership aimed at enhancing the site’s revenue generation capabilities and elevating the shopping experience for Food52’s recipe enthusiasts.
Read MoreInc. revealed today that Chicory, the leading contextual commerce advertising platform, ranks No. 1873 on the 2023 Inc. 5000, its annual list of the fastest-growing private companies in America.
Read MoreYuni recently joined Rob Cote and Sabrina Allard of Broadsign for the Retail Refresh to talk about how shoppable recipes and other contextual media can provide a more dynamic and helpful experience to shoppers---and provide great opportunities for CPGs and retailers to connect with those same people.
Read MoreUnderstanding the latest alcohol trends among Gen Z consumers is essential for CPG brands seeking to stay ahead in the dynamic market. We’re delving into Gen Z's alcohol buying and consumption habits, exploring key statistics and shedding light on their preferences.
Read MoreChicory is delighted to announce that our Chief Revenue Officer (CRO) Meghan Howard has been recognized as one of the "2023 Top Women in Grocery" by Progressive Grocer.
Read MoreWe’re thrilled to introduce Emilia Marroquin into this summery Staff Spotlight. Emilia joined us in April 2023 as Associate Publisher Manager.
Read MoreOur ultimate guide to all things contextual commerce. How does it benefit the various members of the digital grocery ecosystem? What does contextual commerce for CPG brands look like? Everything you need to know, all in one place.
Read MoreThis week, Chicory’s COO and co-founder Joey Petracca was honored by Path to Purchase Institute as part of their inaugural Retail Media Awards program. The program highlights the top 25 commerce marketers pioneering retail media, recognizing innovative leaders across brands, retailers, agencies and solutions providers who are effectively leveraging or helping others leverage retail media for successful digital and omnichannel campaigns.
Read MoreHave you heard the term “contextual commerce” but aren’t really sure where to begin? We’ve got you covered in this blog post. We run through what exactly it means, the fundamentals and benefits for your CPG brand.
Read MoreBeyond helping shoppers determine what to make for dinner, digital recipes now provide consumers with a roadmap for their shopping trips and inversely, a direct path for CPG brands to secure a spot on consumers’ shopping lists.
Read MoreExplore consumer behaviors to understand grocery shopping and meal planning behavior during the summer grilling season, culled from data from our contextual commerce platform paired with consumer research from 500+ online grocery shoppers.
Read MoreIn a recent Chicory-sponsored Food Dive webcast entitled “How to reach the (increasingly active) online grocery shopper,” Meghan Howard, the company’s Chief Revenue Officer, and Erik Carlson, Senior Manager of Digital and eCommerce Marketing of Mizkan, spoke to grocery and CPG industry leaders about what’s fueling the shift in the way we shop for groceries.
Read MoreThe grocery shopping habits of Millennials and Gen Z consumers have shifted towards convenience, and younger shoppers are choosing to buy groceries online. Our latest survey revealed that Millennial and Gen Z shoppers are choosing to order groceries online, and most do so weekly.
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