Chicory’s research shed light on the intricate landscape of the back-to-school mindset and the online grocery shopping trends that come with it. For CPG brands, this research provides a treasure trove of information to craft effective strategies and align products with consumer needs.

Food52, a leading innovator in the food, cooking, and home space, and Chicory, the leading contextual commerce advertising platform, today announced their strategic partnership aimed at enhancing the site’s revenue generation capabilities and elevating the shopping experience for Food52’s recipe enthusiasts.

Inc. revealed today that Chicory, the leading contextual commerce advertising platform, ranks No. 1873 on the 2023 Inc. 5000, its annual list of the fastest-growing private companies in America.

Understanding the latest alcohol trends among Gen Z consumers is essential for CPG brands seeking to stay ahead in the dynamic market. We’re delving into Gen Z's alcohol buying and consumption habits, exploring key statistics and shedding light on their preferences.

Chicory is delighted to announce that our Chief Revenue Officer (CRO) Meghan Howard has been recognized as one of the "2023 Top Women in Grocery" by Progressive Grocer.

We’re thrilled to introduce Emilia Marroquin into this summery Staff Spotlight. Emilia joined us in April 2023 as Associate Publisher Manager.

Our ultimate guide to all things contextual commerce. How does it benefit the various members of the digital grocery ecosystem? What does contextual commerce for CPG brands look like? Everything you need to know, all in one place.

This week, Chicory’s COO and co-founder Joey Petracca was honored by Path to Purchase Institute as part of their inaugural Retail Media Awards program. The program highlights the top 25 commerce marketers pioneering retail media, recognizing innovative leaders across brands, retailers, agencies and solutions providers who are effectively leveraging or helping others leverage retail media for successful digital and omnichannel campaigns.

Have you heard the term “contextual commerce” but aren’t really sure where to begin? We’ve got you covered in this blog post. We run through what exactly it means, the fundamentals and benefits for your CPG brand.

Beyond helping shoppers determine what to make for dinner, digital recipes now provide consumers with a roadmap for their shopping trips⁠ and inversely, a direct path for CPG brands to secure a spot on consumers’ shopping lists.

Explore consumer behaviors to understand grocery shopping and meal planning behavior during the summer grilling season, culled from data from our contextual commerce platform paired with consumer research from 500+ online grocery shoppers.

In a recent Chicory-sponsored Food Dive webcast entitled “How to reach the (increasingly active) online grocery shopper,” Meghan Howard, the company’s Chief Revenue Officer, and Erik Carlson, Senior Manager of Digital and eCommerce Marketing of Mizkan, spoke to grocery and CPG industry leaders about what’s fueling the shift in the way we shop for groceries. 

The grocery shopping habits of Millennials and Gen Z consumers have shifted towards convenience, and younger shoppers are choosing to buy groceries online. Our latest survey revealed that Millennial and Gen Z shoppers are choosing to order groceries online, and most do so weekly.

Announcing our newly expanded partnership with Hearst Magazines, a leading global media company.

If you're a food blogger or recipe publisher, you know that having shoppable recipes is key to improving your blog's traffic and revenue. Here's how to make your recipes shoppable!

Understanding how your customers use digital grocery is key to remaining competitive in this ever-growing industry. Find out what they're buying, why they're buying it, and more in this blog post.

Here are the more advanced terms, concepts and metrics that shopper marketers should be concerned with.

Here are the basic terms and concepts that shopper marketers should be concerned with.

The online grocery market has solidified its place in consumers’ everyday routines. Learn how online grocery retailers can meet this need.