Company News Chicory Company News Chicory

Chicory Announces Partnership Making 3,000+ Campbell’s Kitchen Recipes Instantly Shoppable

Launching today, consumers can now order all the ingredients needed to cook any recipe on Campbell’s Kitchen with just a few clicks, thanks to an integration with Chicory. The partnership transforms Campbell’s into a one-stop platform for readers to learn more about Campbell’s products, look for recipe inspiration, and then purchase all the ingredients they need to make the recipes via our Recipe Activation ecommerce technology.

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Company News Chicory Company News Chicory

Chicory CEO Yuni Sameshima to Speak at Groceryshop

Yuni Sameshima, Co-Founder and CEO of Chicory, has announced this week that he will be joining the speaker lineup at Groceryshop, a new conference from the team at Shoptalk. Sameshima will speak as part of the “Next Generation Shopping Experiences: New Technologies and Business Models” track and will cover how Chicory is delivering new customer experiences. The talk will include a major announcement about Chicory and is set to take place on Monday, October 29th at approximately 8:30AM, PT.

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For Bloggers, Trends Chicory For Bloggers, Trends Chicory

Food Blog Traffic Trends

Today I have a bunch of charts to share that I hope transform your blogging game. Or, at the very least, I hope you find them interesting. As Marketing Manager here at Chicory, I'm constantly checking on our blogger network to see how we're performing. I break our traffic down on an hourly basis to identify opportunities for optimizing Chicory performance across the 400+ publications where we appear.

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Trends Chicory Trends Chicory

Chicory Recipe Network Analysis: Tex Mex Trends

Tex Mex flavors are one of our few, evergreen recipe topics here at Chicory. While many ingredients or “recipe categories” trend depending on the season (think cookies at Christmastime or chicken wings during football season), Tex Mex always comes up as popular regardless of holidays or events.

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For Bloggers, For Brands, Trends Chicory For Bloggers, For Brands, Trends Chicory

Summer 2018 Recipe and Food Trends by Chicory

As we've learned with each passing year, when the weather warms up, recipe traffic patterns take a sharp left turn. It's always fascinating for us to observe the tried-and-true recipes (people loooooove lasagna, chicken and crockpot cooking, you guys) that are well-trafficked year-round suddenly shift. You could almost mark the day when the weather on the East Coast warms up by taking a look at our network traffic patterns to see when shrimp and corn on the cob start trending over the usual cheesy pasta bake.

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Chicory Announces AmazonFresh and Instacart Integration, Making Recipes Shoppable to Millions More American Households

Chicory announced today that they are integrating with AmazonFresh and Instacart, beginning April 1, to provide recipe ordering solutions to more than 80M shoppers across 3M recipes and 1,000+ sites. Through these new integrations, Chicory will be able to double the retailer capabilities on their shoppable recipes, now reaching 40% of US zip codes and truly expanding the way their technology turns recipes into reality.

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For Brands Chicory For Brands Chicory

A Guide to Snackable, Stackable Content

Marketers nowadays need to be thinking bit-sized. While one big Superbowl commercial could be a worthwhile spend twenty or thirty years ago, today advertisers know that there are innumerable places to be influencing customers (thanks to the internet's infinite inventory and social media streams that update constantly) and a big, one-time spend simply won't cut it.

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Trends Chicory Trends Chicory

Thanksgiving Recipe Trends

Just when you're all probably sick of the endless Thanksgiving leftovers (That's a thing, right? Or are all leftovers good leftovers?), we've got our roundup of Thanksgiving food trends!

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For Brands, Thought Leadership Chicory For Brands, Thought Leadership Chicory

Why Digital Advertising is Different for Food Brands

Having started Chicory, I have had the unique opportunity to brainstorm and talk with leaders from a variety of different companies. I get to work with publishers, retailers, advertisers and ad-technology companies. It has helped us to fully understand this landscape, get a sense of how it has changed over the past few years and, most importantly, understand how Chicory fits at the center of a few industries.

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For Bloggers Chicory For Bloggers Chicory

Tracking Your Blog Traffic with Custom URL Parameters

If you ask most marketers, they'll agree that a key component of successful marketing is "fishing where the fish are." If you're trying to catch a fish, wake up early and go out to the river. If you're trying to sell diapers, go after young moms. It's not rocket science, and yet nailing down exactly where your traffic and leads come from can be tricky business.

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Company News, For Brands Chicory Company News, For Brands Chicory

Announcing Chicory's Click-to-Cart Technology

Chicory, the premier technology company that uses artificial intelligence to create digital grocery shopping experiences, today announced the launch of their Click-to-Cart technology, making their full suite of advertising solutions, shoppable. This new technology differs from similar technologies in that Chicory’s offering sends promoted products directly to the consumer’s cart at a selected retailer, reducing touch points along the path-to-purchase.

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For Bloggers Chicory For Bloggers Chicory

The Best Photography Resources for Food Bloggers

Photography isn't something you become good at overnight (not even close) and it's not a skill that you're necessarily born with. But it IS something that helps blogs, particularly food blogs, stand out. In order for your site to grow, you've got to get those pictures circulating around the internet (thank you Pinterest). So, whether you consider yourself a beginner at photography or just want a brush up, these resources will get you reinvigorated and keep you productive during that dreaded summer traffic slump! 

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