Thought Leadership, For Brands Chicory Thought Leadership, For Brands Chicory

5 Ways Consumer Behavior Will Change Due to the Upcoming Recession

With thousands of businesses closing during the social distancing period and over 30 million Americans having filed for unemployment so far, experts across the country are expecting the United States to be placed in a recession as a result of the coronavirus pandemic. Here at Chicory, we predict that we’ll continue to see major changes to consumer grocery shopping and purchasing behavior for months to come.

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Chicory’s Bi-Weekly Recipe Trends: Week of 4/13

As we enter our fourth week of working from home here at Chicory, things seem to be settling down into what’s been broadly referred to as the “new normal.” In looking at trends in our recipe network around content and ingredient usage, telling themes emerge that help us understand what the next phase of response to the coronavirus pandemic looks like for consumers who are leaving the panic buying phase and entering into a more settled pattern.

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Why Is The Coronavirus Pandemic Making Everyone Bake Bread?

With 44 states having declared stay-at-home orders since March 19th, consumers are looking for ways to keep busy at home with their fully stocked pantries. As consumers continue to adapt to this new way of life, they look for new rituals and new ways to keep busy. But why is it that bread-baking has swept the US as the latest trend?

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Summer 2018 Recipe and Food Trends by Chicory

As we've learned with each passing year, when the weather warms up, recipe traffic patterns take a sharp left turn. It's always fascinating for us to observe the tried-and-true recipes (people loooooove lasagna, chicken and crockpot cooking, you guys) that are well-trafficked year-round suddenly shift. You could almost mark the day when the weather on the East Coast warms up by taking a look at our network traffic patterns to see when shrimp and corn on the cob start trending over the usual cheesy pasta bake.

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Chicory Announces AmazonFresh and Instacart Integration, Making Recipes Shoppable to Millions More American Households

Chicory announced today that they are integrating with AmazonFresh and Instacart, beginning April 1, to provide recipe ordering solutions to more than 80M shoppers across 3M recipes and 1,000+ sites. Through these new integrations, Chicory will be able to double the retailer capabilities on their shoppable recipes, now reaching 40% of US zip codes and truly expanding the way their technology turns recipes into reality.

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