Infographic: Consumer Mindsets Through the New Year

As the calendar turns, consumers are resetting their grocery routines. Our latest infographic below explores how consumers approach meal planning, budgeting, and discovery at the start of the new year.

From prioritizing healthy and budget-friendly choices to seeking inspiration across recipe and retail channels, these insights uncover how brands can meet shoppers in an active mindset when resolutions are fresh and engagement is high.

 
 

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Infographic: Consumer Mindsets Through the New Year
Infographic: Consumer Mindsets Through the New Year

As the calendar turns, consumers are resetting their grocery routines. Our latest infographic explores how consumers approach meal planning, budgeting, and discovery at the start of the new year.

From prioritizing healthy and budget-friendly choices to seeking inspiration across recipe and retail channels, these insights uncover how brands can meet shoppers in an active mindset when resolutions are fresh and engagement is high.

Infographic: The Mindset of Today’s Consumer
Infographic: The Mindset of Today’s Consumer

Fall is right around the corner, and with wide-spread price sensitivity, tariff talk, product shortage concerns, and more, consumers continue to face unprecedented levels of economic uncertainty. In response, we surveyed 1,000 shoppers to get a temperature check on how they’re feeling, thinking, and changing their behavior in this uncertain time.

Infographic: 2025 Holiday Shopping Trends
Infographic: 2025 Holiday Shopping Trends

As the 2025 holiday season approaches, grocery behavior is shifting in meaningful ways. Today’s shoppers are navigating rising prices, blending old traditions with new digital habits, and turning every grocery run into a multi-purpose mission. From earlier planning cycles to more store-brand swaps and last-minute add-ons, it’s clear that holiday decisions aren’t made in a single aisle—or a single moment.

Infographic: 2025 Protein Trends
Infographic: 2025 Protein Trends

This last quarter, we surveyed over 1,000 U.S. consumers to see how grocery trends are shifting this upcoming spring and summer. Our latest infographic dives into what proteins shoppers are planning to serve, and how they’re looking to recipe pages for inspiration.

Refreshing Insights: Non-Alc Beverage Recipe Trends
Refreshing Insights: Non-Alc Beverage Recipe Trends

Analyzing seasonal beverage recipe trends offers CPG brands valuable insights for creating successful contextual commerce media campaigns - this week, let’s see how brands can strategize around seasonal non-alcoholic drink trends.

Sip Through the Seasons: A Guide to Alcohol Recipe Trends
Sip Through the Seasons: A Guide to Alcohol Recipe Trends

Chicory’s network of over 5200 recipe sites reveals key insights into how consumers alcohol and cocktail preferences change throughout the year. With 56% of consumers reporting they have already have an alcohol brand in mind before they shop, CPG brands can capitalize off of seasonal trends by advertising in-recipe and staying top of mind while their audience browses.

Baking Trends: Slicing Into Fall Flavors
Baking Trends: Slicing Into Fall Flavors

Results from a recent consumer survey show that 60% of festive at-home gatherings this fall will include dessert. Chicory’s proprietary recipe network of 5200 sites reveals key insights into the trending fall flavors so CPG brands can stay in the know on the most effective ways to activate their autumn campaigns.

Holiday Trends 2024: See What Dishes Get a Seat at the Table This Season
Holiday Trends 2024: See What Dishes Get a Seat at the Table This Season

Consumer survey results and Chicory’s proprietary recipe data highlight key insights into how consumers will be browsing and shopping for meals this holiday season. CPG brands looking to get in front of consumers when they are at their highest intent for shopping can leverage these insights and start building their campaigns today.

Contextual Commerce: What is All the Buzz About?
Contextual Commerce: What is All the Buzz About?

Amid changing privacy regulations and shifts in the advertising landscape, most notably, the beginning of the end of third-party cookies, the term “contextual commerce” has entered the conversation, not only as a viable alternative to cookies but as the only truly scalable and future-proof strategy.

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