Refreshing Insights: Non-Alc Beverage Recipe Trends
Chicory’s analysis of seasonal beverage recipe trends provides CPG brands with the insights needed to run effective contextual commerce media campaigns. By understanding seasonal preferences—such as iced coffee and lemonade in spring and summer, tea in the fall, and festive non-alcoholic drinks in winter—brands can strategically align their products with popular recipes. This approach helps brands stay at the forefront of engaged, ready-to-buy consumers by leveraging timely and contextually relevant content.