Staff Spotlight: Meet John!
At the tail end of 2019, we welcomed a new member to the Chicory team, for a brand new role! Take a read through to meet John, our Product Manager.
5 Ways CPG Brands Activate Shoppable Media
Chicory, the contextual commerce platform, shares five strategies to leverage shoppable media with to inspire brand-first advertising solutions at your company.
How CPG Marketers Can Use Price Hikes to Their Advantage
Meghan Howard, VP of Sales at Chicory, outlines her recommendations for CPGs looking to capitalize on rising grocery prices and win the in-store and digital shelf.
Survey: 50% of Consumers are Likely to Purchase Groceries Directly from Online Food Content
Chicory, the leading contextual commerce platform, today released findings from its Omnichannel Grocery Shopper survey of over 1,000 U.S. consumers. The results of the survey provide insight into how today’s consumers are meal planning and grocery shopping.
What is Shoppability?
In this post, we’ll define true shoppability and highlight examples of how it’s used in business today, ultimately distilling best practices for getting started.
Why Publishers Need to Move Beyond Affiliate Marketing with Grocery and CPG Brands
Joey Petracca, Co-Founder and COO at Chicory, the contextual commerce advertising platform, details the specific flaws of affiliate marketing, covering how the model currently impacts publishers, retailers and brands.
Supply-Chain Disruptions Present New Opportunities for CPG Brands
Supply chain challenges are top of mind for marketers across the CPG brand community. Chicory’s VP of Sales Meghan Howard dives into opportunities that supply chain disruptions present for CPG brands.
The State of Online Grocery
We share key learnings pulled from our recently-released third Annual Online Grocery Survey. We cover order-placement behavior as well as basket size and cart composition.
New Survey: Convenience, Not COVID, Driving Online Grocery Orders
Chicory, the leading contextual commerce advertising platform, today released findings from its third annual Online Grocery Usership survey.
Chicory Named A 2022 Best Places To Work By Built In
Built In today announced that Chicory was honored in its 2022 Best Places To Work Awards for the second consecutive year. Specifically, Chicory earned a place on Built In’s ‘Best Small Companies to Work For in NYC’ list.
Marquee Brands Introduces Recipes Powered by Chicory on Martha.com
Chicory, the leading contextual commerce advertising platform, today announced its partnership with global brand owner, marketer and media company Marquee Brands. Select recipes on Martha.com will now be powered by Chicory.
Food Focus: April Trends
Dive into the top food trends to consider in CPG advertising for Easter, spring eating and more.
Food Focus: March Trends
Dive into the top food trends to consider in CPG advertising for Lent, St.Patrick’s Day and more.
Food Focus: February Trends
Dive into the top food trends to consider in CPG advertising for Super Bowl 2022, Valentine’s Day and more.
5 Trends Defining The State of Digital Grocery
After many months off the conference circuit, Chicory was excited to attend Groceryshop, the leading event for grocery and CPG brands. We came out the other side with valuable insight on where digital grocery stands and what factors will define success for retailers, CPG brands and consumers as the industry grows.
How Contextual Commerce Can Boost Your CPG Advertising Strategy in a Cookie-less World
It’s paramount for brands and advertisers to shift their reliance away from third-party cookies and tracking. With contextual commerce, CPG brands can reach high-intent shoppers at the right moment, while still respecting privacy wishes.
Food Focus: January Trends
Dive into the top food trends CPG brands should plan for in 2022 and resolution season.
Food Focus: December Recipe Trends
What food trends are store for 2021? We dig through Chicory’s 5.4 million recipes to bring you the biggest food trends, from alcohol to baking and must-have ingredients for consumers to have in their carts and pantries this holiday season.
Chicory’s Get Ingredients Button Is Becoming ADA Compliant
Chicory audited its shoppable recipe experience to align with The Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG).
Contextual Commerce with The CPG Guys
Several of our Chicory leadership team appeared on The CPG Guys podcast. In our three-episode partnership, we dive into contextual commerce and brand-powered recipes with Sri Rajagopalan and Peter V.S. Bond, the podcast’s hosts.