Posts tagged Digital Aisle
Holiday Milk Case Study

A cold glass of milk, trimming the tree, and a Christmas cookie dunked into my 2%... these are a few of my favorite things. This national board for promoting the consumption of dairy milk worked with Chicory to develop a “shoppable milk aisle” that we promoted with festive milk ads on holiday recipes throughout the holiday season. Here’s how the promotion performed and drove online engagements with dairy milk in November and December.

Read More